NEW SPONSOR FOR THE BRITISH LADIES OPEN POLO CHAMPIONSHIP AT COWDRAY PARK
Cowdray Park Polo Club is delighted to announce that luxury polo clothing and equipment brand La Martina will sponsor the British Ladies Open Championship in 2015. With 85 stores in over 50 countries supplying polo inspired fashion collections and high tech equipment, La Martina’s success in the world of polo is legendary.
The La Martina British Ladies Open Polo Championship will be the first in the UK to be played under the new women’s handicapping system which has seen lady players allocated handicaps separate from the men’s game for the first time.
The tournament will be played during the final week of the Jaeger-LeCoultre Gold Cup with the Final taking place on Saturday 18th July, making the weekend of 18/19th July one of the biggest weekends for polo in the UK calendar.
Chris Bethell, Polo Manager, comments: “We believe there will be increased interest in this year’s British Ladies Open Championship because of the new system of handicaps specific to the women’s game. Women’s polo has come on in leaps and bounds in the past few years. Latest statistics indicate that the US Polo Association’s membership now comprises 40% women and the HPA has likewise seen a dramatic increase in female players.”
Enrico Roselli, CEO of LM Europe, adds: “La Martina is honored to participate in this event and by doing so, to support the development of a female audience in the sport of polo – now not only elegant spectators in hats, but truly passionate horsewomen. Wherever in the world there is the will to play or the love for this captivating sport, La Martina is happy to be there. Our support doesn’t simply end with the supply of polo shirts and technical equipment, but develops by fully sharing the values espoused by the organizers.”
Teams wishing to enter the La Martina British Ladies Open Polo Championship starting on 15th July 2015 should contact The Polo Manager, Cowdray Park Polo Club, tel: 01730 813257.
For further information about Cowdray Park Polo Club, visit www.cowdraypolo.co.uk